Jan.03

The 9 Issues You Have to Let Go of For Success in 2017

The 9 Issues You Need to Let Go of For Success in 2017

As an entrepreneur, you’re your greatest pal and your worst enemy. You vacillate between believing in your capability to tackle the world, making it higher as solely you may, and doubting your price, self-sabotaging by way of procrastination and pointless spending. You may make 2017 your greatest 12 months but, however so as to take action, you will have to let go of some nasty habits.

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Dec.12

Is AI the Next CRM Battleground?

Artificial intelligence is helping sales and marketing professionals do a better job of getting the right messages to the right prospects.Artificial Intelligence (AI) is getting a lot of attention of late. Salesforce unleashed a torrent of hype about Einstein, Microsoft is countering with AI features built into Dynamics 365, and of course IBM continues to hit prime time with Watson ads featuring the likes of Bob Dylan and Stephen Hawking. EnterpriseAppsToday.com recently delved into this area in Where is AI Headed in the Enterprise. In this article, let’s take a look at what is going on with regards to AI in customer relationship management (CRM).

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Nov.15

Oct.13

If Your Content Marketing Isn’t Working This Is Probably Why

If Your Content Marketing Isn’t Working This Is Probably Why

Content marketing can be a fickle thing. One day a strategy works, the next, it doesn’t. Just when you think you’ve cracked the code, you realize you’re right back at square one, looking at a computer screen, wanting to scream into a pillow. So, if you’re knee-deep in content marketing but it just doesn’t seem to be working, here are the top reasons I see campaigns fail. Hopefully you can use this as a diagnostic tool for your marketing and give it the shot in the arm it requires.

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